How is an ecolabel defined?

An ecolabel serves as a sign that indicates a product is environmentally preferable, meaning it meets specific criteria that demonstrate reduced environmental impact compared to other products in its category. Ecolabeling is designed to help consumers identify and choose products that are better for the environment, promoting sustainable practices in both production and consumption. This labeling system often involves third-party certification, ensuring that the claims made about a product's environmental benefits are independently verified.

In contrast, certification that guarantees product safety focuses on consumer health and safety rather than environmental impact, while indications of a product's country of origin pertain to traceability and quality rather than ecological considerations. Labels for luxury products do not necessarily have a connection to environmental advantages, as luxury items can be produced with varying degrees of sustainability. Therefore, option B accurately reflects the primary purpose of an ecolabel in promoting environmentally friendly products.